Galileo Effect!

Hey readers! Caleb here from PH7 Pure Water Systems Inc. Introducing you to our new recurring article, “the galileo effect!” The purpose is to educate, inform, and clear up common misconceptions within our industry. I’m trying to help every window cleaner...

Bust Versus Boom

Get Your Business Inflation Ready: Tips I’ve Used That Work For Me! When I want to know what’s about to happen in the economy, I always look at the tech sector. Tech companies are a leading indicator of market conditions. When they start to spend and hire, I know...
WHAT MAKES A HIGH RISE WINDOW CLEANER

WHAT MAKES A HIGH RISE WINDOW CLEANER

A high-rise window cleaner is a valuable asset, especially if he is skilled.  It takes years to develop one. Normally, they do groundwork, ladders, and maybe push a roof roller for a while before they get into a bosun chair, lift, or stage scaffold.  They don’t start...
When To Invest In A Water Fed Pole

When To Invest In A Water Fed Pole

Investing in WFP equipment is an expensive proposition.  Far too expensive to allow it to gather dust in your storage area.  On the other hand, you must have it ready to go when you land the big office complex or university campus.  The timing can be tricky.  If you...
SHOULD I GET INTO HIGH RISE?

SHOULD I GET INTO HIGH RISE?

It’s a question every route/residential window cleaning company owner asks himself.  The temptation is difficult to resist. There is a lot of glass that needs cleaning four stories and up in every major city.  The glamour and prestige of high-rise work can separate...
THE TEN MARKETING RULES OF HOME SERVICE BUSINESSES

THE TEN MARKETING RULES OF HOME SERVICE BUSINESSES

Marketing is essential for the long-term success of your business. But there are rules to the game. So, let’s continue from the last two articles on lead generation and take it a bit further.  Let’s discuss these rules and how your marketing should be if you are to...