IWCA Instructor Training held at Petzl

by | Jun 22, 2023 | Office

December 14 & 15, 2022 – Salt Lake City, Utah – by Michel Goulet Petzl had the distinct pleasure of hosting members from the International Window Cleaning Association (IWCA) for an important and transformative event last month. The IWCA is an...
Determine Where You Want to Go Next

Determine Where You Want to Go Next

by | Jun 12, 2023 | Marketing

Determine Where You Want to Go Next (…by developing a strong business strategy) Today’s article will take a deep dive into taking a different view of your business. Are you familiar with the acronym SWOT? A SWOT analysis is an absolute must for every business...
The Ethics and Nuances of Giving to Charity as a Business

The Ethics and Nuances of Giving to Charity as a Business

by | Jun 8, 2023 | Office

“If we are true to ourselves, we can not be false to anyone.” William Shakespeare – Romeo & Juliet  People have volunteered to help others and donate money or supplies to charities since time immemorial. Giving to others has always had a positive connotation...
A Drop In The Bucket

A Drop In The Bucket

by | Jun 6, 2023 | Growth

This month, the International Window Cleaning Association (IWCA) is excited to begin a new series in this magazine. Some years ago, the IWCA utilized a monthly newsletter, “A Drop in the Bucket,” to deliver safety and other updates to its members. This new series will...