We do a lot of service work for seniors. Helping people is by far the most rewarding aspect of the job. What we do has immediate visual results, and the compliments that come with it are addictive. On a more personal level, the simplicity of the craft but the technicality required to do it effectively (and be profitable) makes this whole business a ton of fun. I guess I’m a glutton for punishment, but being able to master a process like this and have employees successfully execute it as well is a fantastic feeling.